Tag Archives: NBC

How NBC’s $69 Million Bet On Megyn Kelly Completely Backfired


Once upon a time NBC snatched Megyn Kelly from her 12-year role at Fox News, agreed to pay her $69 million over there years, and then set her loose to do her “thing” on a now-canceled Sunday night show meant to compete with 60 Minutes, along with the 9 a.m. hour of the network’s iconic morning show – rebranding it “Megyn Kelly Today.”

As it turns out, fewer viewers continue to watch the Today show once Kelly’s segment begins.


Breaking down overall viewership between pre-Kelly Today and, today’s Today, we see an 18% drop off overall, with women in the 25-54 age demographic feeling particularly sour on Kelly.


Kelly’s first gig with NBC was a poorly received “Sunday Night with Megyn Kelly” interview with Russian President Vladimir Putin – attracting only six million viewers, around half of the show’s usual audience. 

Weeks later, only 3.5 million viewers tuned in to watch Kelly try and skewer Infowars boss Alex Jones in the same time slow, only to come in behind a 60 Minutes rerun and America’s Funniest Home Videos. Ouch!

Kelly’s Sunday night debacle was pulled before it finished its scheduled run of episodes, with the network saying that she will host “occasional prime-time specials as her schedule permits,” according to the WSJ.

“I don’t think I fully appreciated how much work the morning show was going to be and how many hours it was going to require of me,” Ms. Kelly said, adding that she thought occasional shows outside of Today would be a “good compromise.”


Kelly orphaned herself during the 2016 election – while her conservative views on the “war on Christmas,” Black Lives Matter and Gay Rights ingratiated her with the right, Kelly’s anti-Trump rhetoric turned off Fox viewers. As a result, nobody really likes her. – especially the 25-54 female demographic.

She won some fans outside of the channel’s conservative base when she challenged then-presidential candidate Donald Trump over his statements about women during a live debate. But she has struggled to parlay that attention into a compelling TV personality who resonates with daytime viewers, bouncing between segments on cooking, domestic abuse and concussions. –WSJ

Local NBC affiliates aren’t too happy with Kelly’s sagging ratings either. “At WAVE-TV, the affiliate station in Louisville, Ky., the audience for “Megyn Kelly Today” is more than 40% smaller than what the previous incarnation of that hour was averaging a year ago,” reports the Journal. “We’re certainly not happy with the Nielsen numbers,” said Ken Selvaggi, vice president and general manager of WAVE-TV.

Meanwhile, the Today show costs over $30 million a year, leaving many wondering how it can remain profitable. Some close to the show say it makes less than its pre-Kelly predecessor, however an NBC spokeswoman told the Journal that Kelly’s show is profitable. 

Kelly received a ratings boost during the #MeToo movement which emanated from the Harvey Weinstein sexual abuse scandal.

Ms. Kelly received praise from critics and a lift in the ratings when she leaned into the #MeToo movement, featuring women on her show who had made accusations against movie mogul Harvey Weinstein, journalist Mark Halperin and others. Ms. Kelly has also mentioned her own experiences at Fox News, where she alleged harassment by Roger Ailes, the late CEO of the network, who denied the charge. –WSJ

Kelly spent the next several weeks focusing on sexual harassment – keeping Weinstein’s name in the headlines, while also shining a spotlight on former Today host Matt Lauer, who was accused by several staffers of sexual misconduct – which many at NBC thought was a “cheap shot” at Lauer and a ratings stunt. 

“I understand that,” Ms. Kelly said. “They loved him. They’d been working with him for decades, and it is hard when you care about the person who is at the center of these stories—trust me, I know.”

Megyn then got into a massive argument with Jane Fonda – who took offense to Kelly asking about her plastic surgery during an interview about a new movie with Robert Redford. Fonda “made jokes and mocked Ms. Kelly several times after that,” reports the Journal – prompting Kelly to launch a “Fox News-style attack” on Fonda.

“This is a woman who is synonymous with outrage. Look at her treatment of our military during the Vietnam War. Many of our veterans still call her ‘Hanoi Jane’ thanks to her radio broadcasts, which attempted to shame American troops,” Ms. Kelly said on her show in January.

Kelly’s “Hanoi Jane” rant, as it has become known, was seen by Today insiders as an extreme overreaction, but Megyn doesn’t see it that way. “I’m all for turning the other cheek but sometimes one has to stand up for one’s self,” she said.

Source: ZeroHedge


Sex Toys, Penis Shots, & Sexting

More Details Emerge About Culture Of American Communist State Propaganda Fake News Readers

The details of the sexual harassment complaints against former Today Show host Matt Lauer have finally emerged, and even by 2017 standards, they are pretty remarkable.

But perhaps more disturbing than the details of the actual harassment is the fact that – like the executives at Weinstein Co. and ABC News – the brass at NBC’s news division were repeatedly approached by female employees and warned about Lauer’s behavior. Yet they did nothing, because they didn’t want to jeopardize any of the lucrative advertising deals tied to Today and Lauer.

Fearing being followed by tabloid reporters, Lauer reportedly pursued relationships with female colleagues because he is married and feared being caught cheating. He kept an office in a secluded space at 30 Rock, and even had a button under his desk that allowed him to lock his door from the inside, which is incredibly creepy.

Variety’s story is the result of a monthslong investigation, which suggests that – contrary to the network’s official story – NBC knew the expose was coming and decided to get out in front of it.

Several women told Variety they complained to executives at the network about Lauer’s behavior, which fell on deaf ears given the lucrative advertising surrounding “Today.” NBC declined to comment. For most of Lauer’s tenure at “Today,” the morning news show was No. 1 in the ratings, and executives were eager to keep him happy.

In its report, Variety paints Lauer as vain, crude and lecherous – a far cry from the “America’s Dad” image he cultivated at Today.

The daytime host was reportedly “obsessed” with women’s bodies and had numerous affairs with female employees at NBC.

Despite being married, Lauer was fixated on women, especially their bodies and looks, according to more than 10 accounts from current and former employees. He was known for making lewd comments verbally or over text messages. He once made a suggestive reference to a colleague’s performance in bed and compared it to how she was able to complete her job, according to witnesses to the exchange. For Lauer, work and sex were intertwined.

“There were a lot of consensual relationships, but that’s still a problem because of the power he held,” says a former producer who knew first-hand of these encounters. “He couldn’t sleep around town with celebrities or on the road with random people, because he’s Matt Lauer and he’s married. So he’d have to do it within his stable, where he exerted power, and he knew people wouldn’t ever complain.”

In one shocking anecdote, a producer recounted how Lauer exposed himself to her after inviting her to his office.

On another day, he summoned a different female employee to his office, and then dropped his pants, showing her his penis. After the employee declined to do anything, visibly shaken, he reprimanded her for not engaging in a sexual act.

Lauer also had a bizarre penchant for playing “f—, marry, kill” with colleagues, a game popular among teenage boys.

He would sometimes quiz female producers about who they’d slept with, offering to trade names. And he loved to engage in a crass quiz game with men and women in the office: “f—, marry, or kill,” in which he would identify the female co-hosts that he’d most like to sleep with.

He even reportedly gave one colleague a sex toy as a gift with a note saying he’d like to use it on her.

As the co-host of NBC’s “Today,” Matt Lauer once gave a colleague a sex toy as a present. It included an explicit note about how he wanted to use it on her, which left her mortified.

Of course, the complaint that led to Lauer’s dismissal was about inapporpriate sexual contact that started when Lauer and an NBC News team were covering the Olympics in Sochi.

On Wednesday, NBC announced that Lauer was fired from “Today.” It was a stunning move for a co-host who was widely considered the crown jewel of the network’s news division, with a $25 million annual salary. The cause of his dismissal, according to sources, was a detailed complaint from another current NBC employee about inappropriate sexual conduct from Lauer that started on a trip at the Sochi Olympics in 2014 and continued for several months.

Even the male employees Lauer surrounded himself with at Today were sexual harassers. As Variety reports, the spotlight on Lauer intensified earlier this month, when his longtime booker Matt Zimmerman was fired over sexual harassment complaints. The two were very close, and Lauer had promoted Zimmerman to a high executive position and offered him a powerful perch.

Lauer is undoubtedly one of the most visible media figures to be felled by the widening national conversation about sexual harassment in the workplace. The scandal is yet another embarassment for NBC  after the network was criticized for turning down Ronan Farrow’s first Harvey Weinstein expose. With Charlie Rose and Lauer gone, Daytime television has now lost two of its most prominent male co-hosts.

Despite Variety’s reporting to the contrary, one of the heads of NBC News said the network received its first complaint about Lauer in 20 years on Monday.

pulling it all together …

Source: ZeroHedge